• The growth in user consumption has increased eight fold as compared to the quarter ending March 2020
• 70% of live classes consumed have been by students from Classes 6-10 for the June quarter
• There is a fivefold growth in the mock tests practiced on the Meritnation platform for the same period
• Bihar and Jharkhand led the live minute consumption registering a 13x growth, followed by Andhra Pradesh which registered 10x increase.
July 10, 2020: The Covid-19 lockdown has catalyzed the growth of the EdTech sector in India. Edtech major Meritnation, a part of Aakash Edutech Pvt Ltd (which is a subsidiary of test preparation leader Aakash Educational Services Limited (AESL)) has recorded a stupendous eightfold increase in minutes of live class consumption on its platform for the quarter ended June 2020. The platform also witnessed a fivefold growth in questions practiced on the Meritnation platform, that caters to K12 students.
The percentage increase is calculated comparing the user consumption basis the quarter ending March 2020 vis-a-vis quarter ending June 2020. As per data available, over 85% of the live minutes consumed have been for Science and Mathematics subjects, while 70% of the live classes consumed have been by students from Classes 6-10.
Some of the major states contributing to the massive growth in live class consumption of Meritnation are Bihar and Jharkhand registering (13x growth) followed by Andhra Pradesh registering (10x growth), Assam & Tripura (9x growth), Rajasthan (9x) and Uttar Pradesh, Madhya Pradesh, West Bengal and Karnataka (8x growth). The Edtech major has also seen a 10x growth from the Middle East, outside India.
Commenting on the impressive growth, Mr Narasimha Jayakumar, CEO, Aakash Edutech Pvt. Ltd. said, ‘Students are adopting virtual learning in huge numbers owing to the disruption caused due to the outbreak of Covid-19. The increasing number of students which we are receiving everyday clearly show that our students are getting benefited from our teaching and the curriculum we are offering. We will continue to innovate and come up with new courses to enable students get all the help to study from the safety of their home.”
Meritnation is a pioneer in the field of online learning in India having started live classes in 2014. Till date it has over 2.5 crore registered students, 10 million plus app installs and over 47 million tests attempted.
Aakash Educational Services Limited (AESL) acquired Meritnation in January 2020 by entering into a definitive agreement with Info Edge (India) Limited to acquire Applect Learning Systems Private Limited.
About Aakash Edutech Pvt. Ltd.
Aakash EduTech Private Limited (AEPL) is a leading online learning platform that caters to the K12 segment and also offers comprehensive online test preparation services for students preparing for Medical and Engineering Entrance Examinations. A subsidiary of the prestigious AESL group (Aakash Educational Services Limited), AEPL comprises two distinct divisions namely, Aakash Digital and Meritnation.
Aakash Digital powerfully leverages the over 30 years of Aakash academic legacy and discipline to bring to the students an edu-tech platform that helps them prepare for JEE, NEET and other competitive exams online by bringing quality coaching, similar to that being offered in Aakash classroom, to their laptops, desktops, tablets and mobiles.
Meritnation is India’s 1st online learning platform for school students with over 2.5 crore students across CBSE, ICSE and leading state boards. It uses the power of technology to deliver personalised & engaging content to nurture the student's learning curve. The first to launch Live Classes in 2014, today Meritnation’s Live Class platform connects the best teachers in India with students, from the safety and comfort of their homes. It also offers ‘Self- Study’ courses, where the learner studies at his own pace with the help of a variety of study resources ranging from concept videos to tests & smart reports.